Born to Die

Born to Die
Born to Die

Born to Die

Regular price $12.00
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BARCODE: 602527870915
Debut album from 'Video Games' singer Lana Del Rey. Review If you want an explanation for the unlikely rise of Lana Del Rey, it isn’t that hard to find. Ignore accusations of cynical marketing and inauthenticity, or speculation about surgery and Daddy’s money – that’s not important. And don’t get distracted by the YouTube statistics or the online hyperbole, this isn’t about new media. It’s about something older and more mysterious than that; the extraordinary, resilient power of the pop song. For all of her trashy Americana and startling beauty, if Del Rey hadn’t arrived last summer with a song as luminously beautiful as Video Games, none of this would be happening. So the only truly important question about Born to Die is whether there’s more where that came from. Cynics look away: the answer is an emphatic yes. Nothing else quite matches Video Games’ eerie perfection of form and melody – after all, 99% of singers go an entire career without finding one song that good – but several run it perilously close, while revealing there’s more to her than the love-stunned torch singer of Video Games. What makes Born to Die so richly fascinating – and what marks Del Rey out from the standard issue "I’m hot, you’re hot" pop starlet – is her preoccupation with Hollywood archetypes of American femininity, and her ability to shape-shift between them. So, on the stately, bloodstained title-track, Del Rey plays femme fatale, deliciously stoned and doomed, with an imperious vocal to match. On the addictive, sugar-rushing Off to the Races she’s trailer trash living the high life, her vocal veering deftly between husky cynicism and hiccupping glee; while on the tender This Is What Makes Us Girls she’s the poor little rich girl looking melancholically back on youthful hedonism. It all reaches its apotheosis on National Anthem where Del Rey, dissatisfied with merely being an all-American girl, becomes America itself, offering up deadpan slogans like "money is the reason we exist" before demanding utter patriotic devotion on the swaggering chorus. If that sounds knowing that’s because it is, not to mention intelligent, ambitious, and more interesting than anything Adele is likely to write even by the time her inevitable 72 collection hits the shelves of the future. It’s also brilliantly realised, thanks to Del Rey’s extraordinary delivery, her ability to slip from deep-toned haughtiness to breathless ecstasy to velvety vamping – often in the same gorgeous melody. Born to Die isn’t perfect: it slumps slightly towards the end, and the glossy trip-hop production grows wearying on lesser gothic melodramas like Dark Paradise. But it’s the most distinctive and assured debut since Glasvegas’ eponymous disc in 2008, and makes you desperate to see where she goes from here. Del Rey’s defenders can take a break: Born to Die does their job better than they could hope to. --Lana Del Rey

Delivery times are specified on a per product basis and are an estimation on processing speed and warehouse demand. Please see the product overview page for an estimation. We will do our best to adhere to timescales but please allow some leeway, especially when shopping on one of our international storefronts outside of the United Kingdom.

Please take note that larger multi-item orders are can take longer to process and it may be better to split your order into smaller shipments for faster processing times.

Please note that our warehouse is closed on Bank Holidays and we do not dispatch orders on these days and are not factored into estimated delivery windows.

UNITED KINGDOM DELIVERY

All our UK orders are shipped via Royal Mail on a tracked service.

For the majority of our UK orders you will receive a timed-delivery window and rearrangement capabilities including safe-place delivery. 

Standard Tracked Delivery - £2.99 (FREE over £20) - Your order would be expected to arrive within 48-72 hours after dispatch.

Next Day Express Tracked - £3.99 Some of our media catalogue and easy to ship tems are available for express delivery - any orders received by 2pm we will deliver to your door 7 days a week on an express next day service. If your order is placed after 2pm your order will be processed on the next working day.

*Please note this service is not guaranteed* but we will do our best to hit delivery aims and of course reimburse where necessary.

INTERNATIONAL SHIPPING OPTIONS

Europe:

If your order is being delivered within the EU, please be aware we have signed up to the EU’s Import One-Stop Shop (IOSS).

Since 1st July 2021, no additional VAT fees should be paid for the delivery of parcels in Europe under 150 Euros.

For orders over 150 Euros your order will be shipped DDU

DDU Incoterms payment (or delivery duty unpaid) mean the receiver/customer will be contacted by customs once their shipment arrives, and will have to settle any charges in order for customs to release the shipment and have it delivered to the customer.

Standard - From €4,95 - FREE over  €49,95 (Country Dependant) - Your order would be expected to arrive 5-10 working days after dispatch. These orders are fully tracked from dispatch to delivery.

Canada: 

Starting From $9.00

2023 Update: Unfortunately due to a large increase in shipping costs into Canada we have had to increase our shipping and remove our free shipping promotion. The delivery cost will differ depending on the weight of your order.

We also now offer an UPS Express delivery service. Please note that tax and duties may apply to your order before receipt of your delivery.   

United States:

Standard - FREE - Your order would be expected to arrive within 10-14 working days after dispatch. Non-Tracked. We use Royal Mail for the majority of our deliveries and use DPD for larger shipments.

Japan:

Standard - ¥500 -  FREE over ¥5,000 - Your order would be expected to arrive within 10-14 working days after dispatch. Non-Tracked.

 

PRE-ORDERS

Pre-order items are available for purchase on our website and are charged at the point of purchase.

Any orders that include a pre-order item will be dispatched once ALL items in the order are available. Please bear this in mind when placing orders containing both in-stock and pre-order items. If you would like in-stock items delivered sooner, please place a separate order for those items.

CANCELLATIONS / ORDER AMENDMENTS

You can cancel or amend any order before it is dispatched, please contact us and we will assist you further.

 

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